McSweeney's as a publishing company is built on a business model that only works when we sell physical books. So we try to put a lot of effort into the design and production of the book-as-object.
McSweeney's, a publishing company founded by Dave Eggers, relies heavily on the sale of physical books to sustain its business model. This quote highlights the importance of book design and production in this context.
The quote emphasizes the value of physical books as a tangible product, which is crucial to McSweeney's success.
The quote is from 2005, when the publishing industry was still adjusting to the rise of digital media and the decline of physical book sales.
Dave Eggers is a renowned American author, best known for his novels and memoirs. He is also the founder of the literary magazine McSweeney's Quarterly Concern and the 826 National writing centers.
The quote's emphasis on the importance of book design and production can be applied to any publishing company or individual looking to create a unique and engaging reading experience.